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Powell’s Bookstore, Chicago

Powells Books of Chicago is a pair of used bookstores located on the north and south sides of Chicago. Powells is largely geared toward bibliophiles and specializes in used and rare books, but also sells high-quality new and used trade paperbacks. Powell’s is a Temple for the serious reader, where the printed page is king, so the new mark had to reflect that love readers have for the written word as an object.